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Should You Use Microsoft Ads for Lead Generation?
If you’re reading this article, you already know how important Google Ads is to your lead generation strategy, but you want to know if you
All About Google Ads Click Fraud and ClickCease
Is click fraud a major concern for you? If you’re spending a large amount of budget in a competitive area within Google Search, it’s possible
5 Ways to Adjust Your PPC Strategy During a Recession
With a possible economic downturn on everyone’s mind, many business owners wonder if they still need a PPC strategy during a recession. Many competitors will
Why Your Google Ads Are Not Generating Leads
You spent time, money, and a ton of effort on your Google Ads PPC campaign, but it’s not generating the number of leads you thought
Red Flags You Need to Know When Hiring a PPC Agency
Thinking of hiring a PPC agency, but you’re not quite sure where to start? It can be intimidating and stressful, especially if it’s your first
PPC Landing Page Best Practices and Examples
You spent hours putting together a thorough lead generation PPC campaign in Google Ads, and you think you’re ready to go live. But not so
How To Use ChatGPT with Google Ads PPC
With the advancement of artificial intelligence, more people are observing how it can transform the way we communicate and interact with the world. This includes
How to Write High-Converting Responsive Search Ads
With millions using Google to find the product or services they need, it is no surprise that many businesses use Google Ads as a lead
The Importance of Clear Marketing Messaging
How much is your unclear marketing message costing you? The short answer is – probably a lot more than you think. Take a look at
9 Key Processes for Successful High-Ticket Lead Generation
Many business owners get excited to start a marketing program with the hopes of generating high-ticket sales. What they don’t realize is that it takes
